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Adaptive Path Charmr Presentation
with Jesse James Garrett, Adaptive Path

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As experience design consultants, we love having the opportunity to tackle lots of different kinds of problems. But we don’t always get to try out all the problems that interest us the most — after all, we can only solve those problems somebody has seen fit to devote some money to solving, and then shown the good judgment to hire us to take them on. So we decided to go hunting for pro blems nobody’s asked us to solve yet.Then blogger Amy Tenderich posted her “Open Letter to Steve Jobs” in April, pleading with the Apple CEO to apply some of that company’s design expertise to improving the lives of the 20 million American diabetics who rely on technology to manage their condition every day. Amy asked for better products for diabetics, but we recognized that those products had to add up to an experience that would satisfy their emotional and psychological needs. So we set out to develop an experience design concept that addressed user behavior and psychology as well as current technological trends to project how insulin pumps and glucose meters might work five years from now.


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