One Laptop Per Child (Keynote)
with Lisa Strausfeld, Pentagram
Lisa Strausfeld, Christian Marc Schmidt and Takaaki Okada discuss the design behind the laptop interface for the One Laptop Per Child project, the initiative to put $100 laptops in the hands of children around the world. The project is led by Nicholas Negroponte, founding director of MIT Media Lab.
Called ‘Sugar’, the interface uses a highly abstracted spatial navigation metaphor, an extension of the familiar desktop metaphor, for easy, intuitive navigation that makes the most of the laptop’s networking capabilities. While traditional computer interfaces are modeled on the desktop metaphor, Sugar places the individual user at the center of the interface, which is icon-based and has four levels of view: Home, Friends, Neighborhood, and Activity.
In this session, you will:
- Learn how the interface design evolved
- Explore the challenges for designing in such a constrained system
- Discover the ideas behind the radical new interface
About Lisa Strausfeld
Lisa Strausfeld joined Pentagram as a principal in the firm’s New York office in January 2002. Her work lies at the intersection of physical and virtual space: where information structures and physical structures meet, and where the navigation of information and the navigation of buildings are joined in a single experience. Her team specializes in digital information design projects that range from software prototypes and websites to large-scale media installations. At Pentagram, her projects include the design of signage and media installations for several civic, cultural and corporate developments, including New York’s redeveloped Daniel Patrick Moynihan Station, the new corporate headquarters of Bloomberg L.P. and the expansion of the Walker Art Center in Minneapolis as well as interactive exhibitions for the Detroit Institute of Arts and Wall Street Rising. Most recently, she has worked on the design of Sugar, the revolutionary user-interface developed for the organization for One Laptop Per Child whose mission is to provide laptops to children in developing countries worldwide.
Strausfeld studied art history and computer science at Brown University and earned Master’s Degrees in architecture at Harvard University and in media arts and sciences at M.I.T. In addition to broad publication of her design work over the past decade, Strausfeld holds two patents relating to user interfaces and intelligent search and retrieval. In 2006 she was named to the Senior Scientist program at the Gallup Organization. She teaches interactive and site-specific design at the Yale School of Art.
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Keynotes
- ClearRx: From Masters Thesis to Medicine Cabinet
Deborah Adler, Milton Glaser, Inc. - One Laptop Per Child
Lisa Strausfeld, Pentagram - A Path, Adapted
Jan Chipchase - New Sources of Inspiration Design for Interaction Design
Dan Saffer, Adaptive Path

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August 14th, 2007 at 8:19 am
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